Kate Bauer

Okids Phone, by Sung-Kyu Nam

Here is the synopsis: “This product targets kids aged 5-6 years as the main customers. Given that kids purchase products with the help of their parents, this product has been developed targeting kids as a second consumer market. Since children should be protected from any danger, a pill shape and a heart design are combined to represent our love for children. With the motif of protection and love.”

With the motif of protection and love. Okay. Cool idea. Personally, though, if I had a 5-year-old, I would find other ways to represent my protection and love. And call me old-fashioned, but he/she would also not even have a mobile phone. Not at age five atleast.